While there were lawn seats available for less than $200, the majority of the seats on offer appeared to be "platinum seat" options — jacking prices up to $500 for lawn seats and $2,500 for general admission seating. Of course, there were also unfathomable $10,000 VIP packages.
It's worth noting that "platinum seats" don't even get you any special access of VIP treatment.
According to Ticketmaster.ca:
Official Platinum Seats were not purchased initially and then posted for resale; they are being sold for the first time through Ticketmaster. Ticketmaster's Official Platinum Seats program enables market-based pricing (adjusting prices according to supply and demand) for live event tickets, similar to how airline tickets and hotel rooms are sold. The goal is to give the most passionate fans fair and safe access to the best tickets, while enabling artists and other people involved in staging live events to price tickets closer to their true value.
Needless to say, people were pissed about the ticket prices (and even more pissed that they weren't able to score tickets). See some of the heated responses from Twitter below.
As previously reported, the concert portion of OVO Fest will take place on August 4 and 5 at Budweiser Stage. B2K, Mario, Pretty Ricky, Lloyd, Ying Yang Twins, Chingy and Bobby V will headline on August 4, followed by Drake's own headlining show on August 5.
The OVO Bounce basketball showcase, meanwhile, will run from July 29 to August 2 at the University of Toronto's Goldring Centre, followed by the previously announced OVO Summit on August 1 and 2 at the TIFF Bell Lightbox.
Canadians (and some Americans) are really paying 1k + to see these bum ass headliners ? B2K, really? Chingy!?!!? PRETTY FUCKING RICKY?????????? Bugging the fuck out. I'll take a whole ass all inclusive vacation with that bread #OVOFest pic.twitter.com/b3LPibR3aa— $$$$$$$$$$ (@FUTUR315FUCK3D) July 12, 2019
$500 for lawn seats at #OVOFest— liam gasparotto (@LGasparotto13) July 12, 2019
are you stupid are you dumb???
Are you fffing kidding me?? I just spent 45 mins waiting to purchase tickets to #OVOFest to see #Drake in #Toronto and after waiting in the queue for "2000 people" ahead of me (I was in at 10 am) #Ticketmaster only now reveals the ticket prices, with General Admission $1000??!! pic.twitter.com/TfXEPBLAis— Lisa Santonato (@lisasantonato) July 12, 2019
Drake about to make people sell their kidney for some OVO fest tickets— McBaŋɠ (@TheMcBang) July 12, 2019
Remember when lawns were $50 #OVOFest— Rico P. (@RicoPachanga) July 12, 2019
500 dollar ovo fest lawn tickets is drake asking you "are you stupid, are you crazy, are you dumb, which one? you can pick one" but it's a trick question and the answer is all of the above— sasha (@sashakalra) July 12, 2019